Virtual Configurator
A browser-based merchandising simulator that lets users design and visualize toothbrush displays just like in a real store. Users can select from different market shelf layouts, then drag and position various Oral-B toothbrush models onto the shelves to create their ideal arrangement. The tool delivers a fast, realistic preview of product placement, helping plan attractive and efficient retail presentations without any physical setup.
Client
Oral B
DELIVERABLES
⏐Interactive WebGL application with multiple shelf configurations and drag-and-drop product placement ⏐Optimized 3D assets for smooth, lifelike visualization of toothbrush displays
Role
⏐To create an interactive, browser-based merchandising tool for designing retail toothbrush displays — enabling shelf layout selection, product placement, and real-time visualization to simulate efficient and attractive retail arrangements.
A browser-based merchandising simulator that lets users design and visualize toothbrush displays just like in a real store. Users can select from different market shelf layouts, then drag and position various Oral-B toothbrush models onto the shelves to create their ideal arrangement. The tool delivers a fast, realistic preview of product placement, helping plan attractive and efficient retail presentations without any physical setup.
Client
Oral B
DELIVERABLES
⏐Interactive WebGL application with multiple shelf configurations and drag-and-drop product placement ⏐Optimized 3D assets for smooth, lifelike visualization of toothbrush displays
Role
⏐To create an interactive, browser-based merchandising tool for designing retail toothbrush displays — enabling shelf layout selection, product placement, and real-time visualization to simulate efficient and attractive retail arrangements.